CoinFund Founder Jake Brukhman on Web 3 and a Decentralized Future

The Index
3 min readJun 21, 2021

Welcome to The Index podcast, hosted by Alex Kehaya! Plugin as we explore Web3 and the decentralized future with new episodes out every other Wednesday.

In each episode, Alex connects with leaders and entrepreneurs on the cutting-edge of developing new tools and technologies based on the ethos of Web 3.

In the first episode, we are excited to take a deep dive with Jake Brukhman, Founder, and CEO of CoinFund, to dispel some misconceptions surrounding decentralized systems and the real-world value of emerging Web 3 technologies.

A self-styled technologist, Jake was always fascinated by technology, learning to code at the age of 14. With a background in mathematics and computer science, his 10-year career in various tech sectors led him from being a quantitative engineer for hedge funds to being the CTO of a fintech startup. After being introduced to Bitcoin in 2011, Jake’s path was set in the direction of blockchain technologies, launching CoinFund in 2015.

CoinFund is an investment firm focused on investing in venture and liquid opportunities within the blockchain sector. The company sees its mission as actively helping shape the global transition to digital assets and decentralization technology.

One of the positive changes Jake strongly believes the Web 3 revolution will do is to deliver on the promise of an unbridled and decentralized network envisioned for the early web.

As Jake puts it, “that vision was quickly co-opted by companies like Google, Facebook, Amazon, Apple and so on, which quickly reverted this decentralized internet technology right back into the centralized kind of corporate world.”

In recent years, some of the failings of these giant corporations, especially when it comes to privacy and governance, have jaded many consumers. And, also created the perception of evil global corporations operating under a massive conflict of interest.

However, Jake argues that it’s more a case of these organizations having to operate in suboptimal ways thanks to the limitations of the underlying infrastructure.

“I think one of the themes that I consistently run into in blockchain is that a lot of the behavior of companies in our world is not due to capitalism. It’s actually due to the inefficiency of the operating system upon which those companies are built. And what blockchain does is it makes that operating system efficient so that we can make great improvements in how we organize people into endeavors.”

The conversation also veers into the top 5 projects CoinFund is interested in right now. Among them is the Graph Protocol, also known as the “Google of Blockchains,” an indexing protocol for querying networks like Ethereum and IPFS. Jake Brukhman is an early investor in the platform and uses it as an example of how decentralized systems can work for the benefit of all participants.

Listen to Alex’s full interview with Jake Brukhman and find out what effects Web3 will have on the digital world. The Index podcast premieres on June 23 and is now available for download via Apple, Spotify, Google, and other major streaming platforms.

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Tune into The Index podcast as we explore new frontiers with Web3 and talk with entrepreneurs building the decentralized future — hosted by Alex Kehaya.